Genius Sports Group Partners with the Spring League

The Spring League, a feeder league to the NFL, has struck a deal with Genius Sports Group to receive data and other content for live betting during games.

The Spring League, a professional football development league that feeds players to the NFL, has partnered with Genius Sports Group to offer live betting markets for its games. The technology will power in-game markets during Fox Sports broadcasts.

Sportsbooks will receive the fastest, most accurate and secure football content from the league’s official data. Live betting markets will help drive fan engagement and extend the reach of the sport into international markets.

The opening kickoff October 27 marked the Spring League’s fourth season. Games will also be shown on Fox Sports FS1 for the first time.

Brian Woods, CEO of the Spring League, said: “We believe the partnership with Genius Sports will be a catalyst for fans. We have an exciting on-field product that will rival any pro football league, outside of the NFL.”

Sean Conroy, commercial director of Genius Sports Group, said they look forward to being the source of data for every game.